Additional Features

Beautiful themes

They say it’s not right to judge a book by its cover, but what about a store? Here at Innovative Cart, we’re constantly pushing the envelope in design. The key to selling starts with showing off what you’ve got, right?

Whether you choose to start simple with our free templates or opt for a custom designed skin from our in house design team, we make it easy to build an online storefront you can truly be proud of.

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Extend functionality with Facebook and mobile stores

Reach your customers anywhere with our Facebook eCommerce and mobile commerce storefronts. Both stores are can be fully customized and completely managed through your Innovative Cart control panel. Our mobile store is optimized for mobile devices and fully compatible with all smart phones and mobile devices.

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Easy to use design features

Having a professionally designed storefront has been proven to increase sales conversions and is a direct reflection of your business. With this in mind we’ve created a set of design tools that allow you to manage every aspect of your design, without having to learn code.

These simple, yet powerful tools, give you complete creative control over your store. Still want access to the code? You can get to it quickly using our proprietary “Cart Designer” toolbar, via our internal file manager, or access the files directly through FTP.

You can also use desktop editors like Dreamweaver, Visual Studio or Front Page to design and /or manage any page on your site. Don’t worry about updates; our unique template structure allows you to update the cart without having to worry about design changes.

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Search Engine Optimization (SEO)

We worked extensively with three of the most respected search engine optimization firms ensuring Innovative Cart helps you achieve the most optimum ranking possible on major search engines including Google, Bing, Yahoo and more. Some of our Search Engine Optimization features include:

  • SEO Friendly URL’s
  • Compliant header tags, robts.txt files
  • Product-based keywords, hyperlinks
  • Site maps, breadcrumbs, and much more!
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Seamless integration with Intuit QuickBooks

Innovative Cart is constantly looking for ways to save you time and money, and we’re proud to bring you an exclusive feature we’re sure will do both. Connect to QuickBooks allows you to seamlessly transfer your sales information from your store to your PC or online version of QuickBooks with absolutely no work whatsoever.

Just set it up and let it run in the background, that’s it! Connect to QuickBooks is estimated to save you over two weeks a year in extra time and is available on all plans $60 and up.

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Instant sales with QR Codes

Drive sales from even more places with our innovative new QR code tool. Now you can create a QR code for any product or promotion and track its effectiveness directly inside the cart, absolutely free. Print ads just got “clickable!”

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A free social media platform

Tweet, Like, Buzz, Share and more! Nothing is more powerful or inexpensive ( it’s free! ) as word-of-mouth advertising. Our social media platform allows your visitors to create a social tsunami by spreading the word about your products across the world’s most popular social media sites. Just activate it and let your visitors do the rest!

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Recapture lost sales with drift marketing

As a store owner, nothing is more frustrating than seeing orders and dollars sitting in an “abandoned” status. All of your marketing time and money flushed down the drain over something outside of your control. Now you can recapture those sales by reducing shopping cart abandonment.

Its features allow you to create campaigns that “re-market” to those visitors and create incentives to get them to come back and complete the sale.

Watch the video to learn about this revolutionary product.

Payment Tokenization

Make checkout quicker and more convenient by allowing returning customers to access their payment information from previous orders. Once activated, customers can “save” their credit card information with their account information making it easier for them to complete a sale.

*This feature is limited to selected payment gateways.

Log in with Facebook

Allow over 850,000,000 Facebook users to login and register with your site using their Facebook login. Not only does this feature increase conversions by eliminating the need to complete registration information, this single sign-on solution simplifies your entire checkout process.

Powerful marketing tools

We have worked very hard on making sure you have the best tools to drive your store to the top and selling the most in your market.

  • Create quantity discounts, buy & recieve promo’s
  • Offer free shipping on orders over dollar amount
  • Discount pricing groups, promotional codes
  • Sell gift certificates
  • Recommended based products in cart
  • Customers who bought X also bought Y areas
  • Seamlessly inegrate with affiliate systems
  • Create proffessional newsletteres and updates
  • Upload unlimited secondary images
  • Advanced image tools (Zoom, Magnify and more!)
  • Mail Chimp integration
  • eCommerce PLUS for Facebook
  • Social Media Platform and much more!

Product Syndication

Get your products visible everywhere your customers are. With Innovative Cart, you can push your products to be listed and searchable on eBay, Amazon, Yahoo, Google Product Search, PriceGrabber, NexTag, and more!

PA-DSS Certified PCI Compliant

Innovative Cart is one of only a handful of E-Commerce applications certified PA-DSS / PCI compliant by the PCI Security Council. The PCI Security Council along with all major credit card companies have dictated that any storefront collecting, storing or transmitting customer sensitive information must be on a PA-DSS compliant payment application or risk ADDITIONAL FEES and / or CANCELLATION of your merchant account.

Additionally you or your company could be held responsible for any security breach as a result of using a non-compliant software. Even if you don’t use Innovative Cart, don’t risk the future of your business by using a non-compliant solution.

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Advanced image tools

Research has consistently shown that customers respond favorably to large and detailed product images. Innovative Cart has implemented many new Web 2.0 technologies that give you the ability to dynamically display and resize your product images.

Besides allowing you to upload an unlimited number of images, Innovative also provides you tools like Image Zoom, Magnify, Lightbox and Magic Thumb which provides your customers the details they need to move from browser to buyer. All of our image manipulation tools are fast-loading, cross-browser compatible, and XHTML/CSS compliant.

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Advanced Analytics

Innovative Cart tracks every aspect of your cart and presents this information in easy to understand charts and advanced graphical analysis. Innovative Cart is fully integrated with Google Analytics and Google Adwords, and gives you a complete analysis of every action performed on your site.

Use conversion tracking to see which sites provide visitors that are converted into sales. You may also use it in conjunction with Google Adwords to understand which advertising programs are working best for your store and which programs may require adjustments.

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Advanced Product Management

With InnovativeCart’s advanced product management tools it’s never been easier to:

  • Add products to the home page
  • Manage sales pricing
  • Control product placement on category pages
  • Sell downloadable content (e-books, software)
  • Create options that control price, shipping weight
  • Create bulk product options
  • Import and export bulk data and images
  • Manage inventory in real-time with notifications
  • Add product reviews
  • Add wholesale discounting
  • Add product videos
  • Feed product information to top competitive sites
  • Add HTML descriptions and content with ease!

Advanced shipping management

Innovative Cart supports real-time shipping quotes from all major providers including USPS, UPS, Fed Ex, and Canada Post. Mark up real-time rates and add handling fees, ship internationally and allow customers to track shipments.

Additionally, you can set up rates by regions, states, or countries and create custom rates by weight, quantity, price, and price plus weight. Customers can see estimated shipping rates before completing their purchase when the “Get Shipping Rates” feature is enabled.

Powerful order management

Since every business is different, Innovative Cart is designed to be flexible enough to work with businesses of all types. Regardless of the number of transactions, Innovative Cart can help you effectively manage your orders and ensure customer satisfaction. Features include:

  • Unique order and payment status
  • Customizable automated email notifications on order and new user registration
  • Drop-shipping support
  • Supports multiple locations
  • Automated credit card processing and storage
  • Shipping tracking numbers
  • Account area for customers where they can manage previous orders, edit wish list, review order status and update their addresses.
  • Create forms to collect additional information on the product. registration and checkout pages.
  • and much more!

Fully integrated with major eCommerce automation tools


  • Webgility eCommerce Connector
  • T-hub by Atlandra Systems
  • Add up to 1.5 million products through DOBA
  • Outsource order fulfillment through ShipWire
  • Use affiliate marketing to create an online sales force through IDevAffiliate.
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Recurring Billing

Recurring Billing is a new Premium Innovative Cart feature which allows you the option to sell your products on a subscription based billing model; meaning you can automatically bill your customers at any desired interval e.g. (daily, weekly, monthly, bi-monthly, annually or bi-annually)

You can also set up discounted introductory rates e.g. ($x for the first month. $xx a month there after), free trials e.g. (1 month free. $xx a month there after) and many other flexible combinations.